Yellow pages printed in the UK will cease in January 2009; Will US-based yellow page directories follow soon? ??

by Christophe Boyle,

NEW YORK, NY – Yell, publisher of the UK Yellow Pages, has announced that due to consumer demand and the general lack of need or use, they will cease production of their printed telephone directories from January 2019 after having published them every year for more than 50 years. The shift in business strategy, Yell officials said, is due to a corresponding shift in consumers’ use of online phone book options versus printing, as well as growing concern about the market. the general public regarding the negative environmental impact of the creation and elimination of telephone directories. As a result, Yell will switch to a fully digital model starting next year in order to keep up with current market trends and pollution issues.

PagesJaunesGoesGreen.org (“YPGG.org“), a telephone directory at the forefront of eco-responsibility”Green” movement, applauds this decision for a number of reasons, not least being that it means something that they have consistently maintained throughout the year – that as more and more users choose to acquire business and home phone and address lists. Using online options, there has been an increasingly reduced need for the physical directory directory. equivalent. If the UK has finally realized that telephone directories are obsolete and their continued production is not only unwarranted but also harmful to the environment, how long will it be before the US and the rest of the world? the planet catching up?

An innovator in digital business listings and phone books and an advocate for a strong advocate for the environment, YellowPagesGoesGreen.org is a cutting-edge website that offers more than 28.5 million updated yellow page lists and more 200 million blank pages all over the United States. Additionally, YPGG is a pioneer in the nationwide phone book unsubscribe movement that seeks to abolish obsolete printed phone books that are not only out of date by the time they land on doorsteps, but get clogged with landfills. millions soon after.

There are a wide variety of reasons why the mass exodus to digital yellow pages solutions – such as those provided by YPGG – is taking place. The practicality is one of these reasons; in the smartphone age, ubiquitous devices are literally in everyone’s hand or pocket at all times, and are the first place the average person looks when they need to do just about anything … including access the online yellow pages, which always contain the most up-to-date information. In contrast, printed telephone directories are so outdated by today’s standards that the information on their pages is not even accurate when they first come off the printing presses. For example, in Pennsylvania, currently only 20% of phone numbers in restricted areas are available in printed directories, because mobile carriers and cable companies are not mandated by any authority to provide them with their phone numbers. clients. And why would they do it, when hardly anyone uses phone books anymore?

But there’s another big reason why online directories are becoming the mainstay of consumers when it comes to finding business and residence listings; environmental impact, or lack thereof. Printed yellow pages directories consume valuable natural resources by their creation and damage the environment when their useful – and increasingly shorter – lifespan comes to an end. Currently, paper accounts for one-third of all municipal landfill waste and 40 percent of total waste produced in the United States each year; that’s 71.6 million tonnes of waste paper per year in the United States alone. Given the generally low number of residents who bother to recycle their phone books – typically well under 20% – a lot of paper rots in landfills.

And that’s nothing compared to the vast amount of resources – such as trees, electricity, petroleum, etc. – which are wasted in the production of telephone directories, or the pollution that this unnecessary process unleashes on the planet. No matter how you look at it, in the fight against the production of phone books, the real loser is Earth.

Soon, says YPGG,

The rest of the world will follow the shining example the UK has set in turning its collective back on a business model that has proven to be obsolete and harmful to the environment. The end of printed telephone directories is near and we could not be happier… both for consumers and for the planet ”, said CEO Michael Keegan.

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Marvin M. Moreno

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